10 Mistakes Job Seekers Make (and How to Avoid Them)

In a fast-moving job market, every detail of your application, presentation, and communication can determine whether you’re shortlisted — or overlooked. Too often, skilled candidates make simple but critical errors that undermine their success. Below are the ten most common mistakes job seekers make — and how to avoid them with intention and precision.

 

1. Applying Without Customisation

Generic applications are quickly spotted — and often dismissed. Recruiters can tell when a CV or cover letter has been recycled.

Avoid It: Tailor each CV and cover letter to the job specification. Use keywords from the job advert and highlight how your experience aligns with the employer’s needs.

 

2. Undervaluing the Cover Letter

Many candidates assume cover letters are outdated — but in reality, they remain a key differentiator.

Avoid It: Use your cover letter to convey genuine interest, demonstrate company research, and explain why you're the ideal fit beyond what your CV shows.

 

3. Submitting a CV That Isn’t ATS-Friendly

If your CV can’t pass an applicant tracking system (ATS), it may never reach a human.

Avoid It: Use clean formatting, standard section headers, and avoid over-designed templates. Save your file as a .docx or PDF (as requested) and include job-specific keywords.

 

4. Failing to Research the Company

Interviewing without understanding the organisation’s values, services, and culture signals a lack of preparation.

Avoid It: Study the company’s website, news mentions, and LinkedIn activity. Referencing this research during interviews adds credibility and professionalism.

 

5. Poor Online Presence

If your LinkedIn profile is outdated or misaligned with your CV, it can damage your credibility.

Avoid It: Maintain an updated LinkedIn profile with a professional photo, compelling summary, and aligned career history. Ensure consistency across your platforms.

 

6. Ignoring Soft Skills in Interviews

Job seekers often focus solely on technical ability and forget that employers also evaluate character, communication, and team fit.

Avoid It: Balance your responses. Use examples that demonstrate collaboration, adaptability, and leadership — not just outcomes.

 

7. Not Asking Questions in the Interview

When asked, “Do you have any questions for us?” — a “no” signals disengagement.

Avoid It: Prepare 2–3 thoughtful questions in advance about the role, company culture, or team structure. It shows interest and strategic thinking.

 

8. Poor Follow-Up or No Follow-Up at All

Failing to send a post-interview thank you note may seem small, but it’s a missed opportunity to reinforce your value.

Avoid It: Within 24 hours, send a concise thank-you email expressing appreciation for the interview and restating your enthusiasm for the role.

 

9. Being Unrealistic with Applications

Applying for jobs well above your skill level — without relevant experience — can waste time and lead to demotivation.

Avoid It: Apply for roles where your qualifications are a 70–100% match. For stretch roles, position transferable skills strategically.

 

10. Underestimating the Power of Networking

Many candidates rely solely on job boards, missing out on the “hidden job market” accessed through relationships.

Avoid It: Make time for networking — online and offline. Attend industry events, reach out to professionals on LinkedIn, and engage with recruiters. Conversations often lead to opportunities before roles are even advertised.

 

Landing the right role isn't just about qualifications — it's about strategy. By avoiding these pitfalls and approaching your search with professionalism and clarity, you position yourself above the noise in a crowded job market.